About Smitten®

The search for the world’s most irresistible eating apple began in New Zealand and ended with Smitten®.

“An exciting new variety with rich, balanced, traditional flavors and phenomenal crunch.”

Smitten was introduced to the United States in 2011 by Pegasus Premier Fruit and is regarded by many as the "Crown Jewel" of the world's leading apple breeding program by Plant and Food Research LTD of New Zealand, the same brilliant researchers who produced Jazz™, Envy™, and Pacific Rose™. This exciting new variety is non-GMO, bred by traditional methods.

https://www.smittenapple.com/